Ep.225: The Simple Six: The 6 Numbers That Make or Break Your Business

Most entrepreneurs think they need more clients. Chris Cooper says they actually need better math.

In December's edition of our entrepreneurship series, Darren sits down with Chris Cooper as they break down The Simple Six – the six metrics every business owner MUST understand if they want to stop grinding and start growing:

• Client head count (HEAD)

• Average revenue per member (ARM)

• Length of engagement (LEG)

• Effective hourly rate

• ROI on your expenses

• Net owner benefit